Brandon Dean Johnson: Transforming Lives Through Creativity with Create Now
Brandon Dean Johnson is making waves as the CEO of Create Now, a Los Angeles-based nonprofit that helps at-risk youth find their voice and purpose through the arts. Create Now focuses on giving young people opportunities to express themselves creatively, especially those facing tough circumstances like homelessness, foster care, or incarceration.
Johnson’s journey with Create Now didn’t start at the top. He began as a volunteer, teaching arts workshops and mentoring kids for six years. His dedication earned him a spot on the board, where he eventually became chair before stepping into the CEO role in 2021. It’s clear his leadership is rooted in hands-on experience and a deep connection to the organization’s mission.
Originally from North Carolina, Johnson studied Graphic Design and Fine Arts at Elizabeth City State University. His love for the arts took him on an international journey, teaching visual arts to children across Europe. These experiences shaped his perspective on how creativity can bridge gaps and create new opportunities for young people.
Back in the U.S., Johnson carved out a successful career in entertainment. He worked as the Art Director and Production Coordinator for Nerd HQ, an event blending fan culture with philanthropy. Later, he joined Pure Imagination Studios, where he worked on creative projects for some of the biggest names in entertainment. Not stopping there, Johnson launched his own production company, BigFooters, which focuses on creating exciting and engaging content, such as Hoodlin Mania.
Under Johnson’s leadership, Create Now has grown its reach and impact. The nonprofit offers programs in music, writing, visual arts, and performing arts, giving young people a chance to explore their talents and tell their stories. One of the highlights of his time as CEO has been creating their Creative Career Fair , an annual event that bridges youth to professionals in the creative industry, which supports youth interested in the creative workforce. .
Johnson’s efforts haven’t gone unnoticed. In 2022, the LA Clippers recognized him as a Community Hero for his work in empowering youth through arts, mentorship, and education. It’s a fitting title for someone whose life work revolves around helping others shine.
What sets Johnson apart is his ability to connect people. He’s built partnerships with artists, educators, and community leaders, all working together to expand Create Now’s programs and resources. His approach is grounded in collaboration and the belief that the arts can be a powerful tool for healing and growth.
Looking ahead, Johnson is focused on scaling Create Now’s programs to reach even more young people. He’s passionate about ensuring that every child, no matter their background, has access to the arts and the transformative experiences they offer.
Brandon Dean Johnson isn’t just running a nonprofit—he’s driving a movement. His work with Create Now is a testament to the power of creativity to inspire, uplift, and change lives.
