Nike and EA SPORTS Collaborate on Digital Stadium for FC 25: The Nike Air Zoom Arena
Nike is stepping into the virtual world in a groundbreaking collaboration with EA SPORTS for the release of FC 25. The iconic sportswear brand has designed the Nike Air Zoom Arena, a sleek, futuristic stadium that will debut in the popular video game, offering an immersive experience for players.
Inspired by architectural elements from real-world stadiums like Manchester City’s Etihad and Marseille’s Stade Vélodrome, the Air Zoom Arena also reflects the design of Nike’s Mercurial cleats. The result is a stunning digital structure that seamlessly blends innovative footwear design with the dynamic energy of football.
Playable in FC 25’s new 5v5 Ultimate Team and Clubs matches, the Nike Air Zoom Arena enhances the gameplay with fast-paced, high-energy matches. As part of EA SPORTS' Rush experience, players can enjoy the ability to swap AI for friends, leading to quicker play and more exciting goals.
In addition to the stadium, FC 25 introduces several new features, including an expanded career mode, fresh rewards and celebrations in Ultimate Team, and the use of EA’s latest HyperMotionV and FC IQ technology for realistic movements and controls. The game launches globally on September 27, 2024.
